SIDR & MEHR

Fragrance · Accessories · Lifestyle

SIDR & MEHR

TIMELESS. DISTINCT. UNMISTAKABLE.

Rooted in tradition, made for today.

Our Story

From a small stall
to a refined vision

SIDR & MEHR began with a simple love for fragrance and a small retail stall. Today, that same passion is shaping a modern fragrance brand rooted in tradition and crafted with intention.

Philosophy

Three principles.
One clear standard.

01

Rooted

Inspired by tradition and nature.

02

Distinct

Every fragrance carries its own character.

03

Timeless

Designed to remain memorable beyond seasons and trends.

Rooted in nature

The name SIDR is inspired by the Sidr tree—resilient, pure, and timeless. A quiet connection to nature that shapes the brand.

Looking Ahead

Beyond Fragrance

SIDR & MEHR begins with fragrance. In time, the brand will extend into accessories and lifestyle—guided by the same standard of character and lasting quality.

Accessories — Coming SoonLifestyle — Coming Soon

Discover your signature scent.

Explore the collection and find a fragrance that feels unmistakably yours.